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About Us

What do you look for in your clothing choices?

Do you look for something well made, exclusive and that little bit different from every other high street retailer? Is it important for you to know who made your garments, accessories and interior furnishings, the origins of the brand and where the inspiration for each collection derives from? It matters to us and that's why we've made it our mission to encourage everyone to Wear Eponymous.


Wear Eponymous translates as wear your own style and we implore you to dress for yourself and be your own story. Follow the crowd when you choose but do it at your own pace and stand out in that crowd! Support independent brands and emerging designers, see the value in products produced by an artisan in their field and feel safe in the knowledge that the sales chain was safe, secure and fair.


Our mission is to bring our followers the cream of current design talent UK wide and beyond. This isn't the place for fast fashion or disposable purchases, this is the destination for investment pieces, stand-out accessories and unique treats.


People talk about a fashion revolution...we're doing it.

As Seen In

As Seen In Harpers Bazaar As Seen In The Telegraph As Seen In Stylist Magazine As Seen In Woman & Home As Seen In The Times As Seen In Glamour As Seen In The Metro As Seen In ShortList As Seen In The Guardian

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